New York: Random House, 1987. pp. 256. Official Trump Campaign edition for qualified donors only in 2016. Rare version with the gold stamp above the signature.
The Art of the Deal, published in 1987, is a business memoir and advice book by Donald J. Trump, co-authored with journalist Tony Schwartz. The book offers insights into Trump’s business strategies and philosophy, presenting a blend of autobiography and practical advice for aspiring entrepreneurs.
Trump details his early life, his rise in the New York real estate market, and his approach to deal-making. The book is structured around a typical week in Trump's life, providing anecdotes and examples of his business dealings. Key principles emphasized include the importance of thinking big, knowing your market, leveraging your options, and enhancing your negotiating power.
The book became a bestseller and played a significant role in building Trump's public persona as a successful businessman and master dealmaker. It showcases his confidence, risk-taking ability, and self-promotional skills, which later influenced his career in television and politics.
While The Art of the Deal has been praised for its straightforward, engaging style and practical business advice, it has also faced criticism for its self-aggrandizing tone and the accuracy of some of its claims. Nonetheless, it remains a significant work in understanding Trump’s approach to business and his rise to prominence.
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